The three major phone carriers (AT&T, T-Mobile, and Verizon) are cracking down on text messages related to cannabis. As a result, our current SMS provider is turning away all cannabis-related companies from using their services. You may have received similar information from your other vendors and services, as this change in policy affects every cannabis company and provider.
While we believe we may have a solution that will allow us to continue to send SMS by working with a different telephony partner, it will take us a few weeks to get in place. In the meantime, we will need to shut off order-related text messages to Leafly customers, starting on April 29th. Customers will still receive notifications about their orders via email and we are reviewing our order-related materials to make this transition as seamless as possible.
What text messages are going away?
All of the current text message communications are unfortunately going to be disabled for a few weeks, while we build an SMS solution with an alternate partner. That includes SMS notifications when customers’ Leafly pickup and delivery orders are received/confirmed and ready for pickup/delivery, as well as text alerts for new chat messages or retailer order cancellations.
Additionally, if you currently use Leafly's delivery services, the text which notifies a driver that a new order has been assigned to them will also be replaced with an email notification.
How will customers be notified of their order status?
Customers will continue to receive email communications for the four notification types above. We are currently reviewing these notifications for clarity and completeness and may add more as needed.
How will Leafly help customers adjust to this change? What is the timeline for a new solution?
We are currently reviewing the Leafly.com experience for opportunities to improve order-related user flows that don’t rely on SMS. We are also reviewing all customer transactional emails, and making sure that your customers know how to contact you and know when you’ve contacted them. We will have an alternative SMS solution live within a few weeks.
Why is this happening?
Ultimately, until cannabis is federally legal, we’ll continue to see arbitrary anti-cannabis policies from mobile carriers and SMS providers. We need to continue to pressure our representatives to pass federal legalization to end arbitrary anti-cannabis policies. Learn how to find and contact your elected officials here.
Want to give these carriers a piece of your mind about these changes? We do too! We’ll be in touch about more ways to get involved.